Privacy Policy

1. About Digitag

Digitag is a creator collaboration and digital advertising marketplace platform that enables:

• Brands to book advertising campaigns
• Influencers and creators to collaborate with brands
• Freelancers, editors, designers, photographers, and videographers to offer creative services
• Users to access premium subscription-based features

Digitag acts as a technology intermediary platform facilitating collaborations and service discovery between users.

2. Information We Collect

Users may provide the following information while using the platform:

• Full name
• Email address
• Mobile number
• Social media profile links
• Portfolio links
• Profile photos
• Business information
• GST information (if applicable)
• Bank account details
• UPI details
• Billing details
• Verification documents when required

3. How We Use User Data

User information may be used for:

• Account registration and verification
• Facilitating creator-brand collaborations
• Managing campaign bookings
• Subscription management
• Fraud prevention and risk monitoring
• Customer support
• Improving platform functionality
• Analytics and performance tracking
• Legal and regulatory compliance
• Security monitoring

4. Cookie Policy

Digitag uses cookies and similar technologies to improve user experience, remember login sessions, personalize platform content, analyze traffic, and enhance security.

5. Data Retention

We retain personal information for as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements and policies.

6. User Rights

Users may:

• Access their account information
• Request corrections to inaccurate information
• Request account deletion
• Contact support regarding privacy concerns

7. Security

Digitag uses reasonable technical and organizational security measures to protect user information against unauthorized access, misuse, disclosure, or loss. However, no digital platform can guarantee absolute security.

8. Third-Party Services, Data Sharing, and Disclosure

Digitag integrates certain third-party service providers to operate the platform. We share limited user information with these providers only as necessary to deliver our services. We do not sell, rent, or trade personal information to third parties for their own marketing purposes.

Categories of third parties we share data with:

• Cloud hosting and infrastructure providers (e.g., Amazon Web Services) — to store and operate the platform.
• Communication and notification providers (e.g., Firebase Cloud Messaging, SMS/OTP gateways) — to deliver push notifications, OTP verification, and account-related messages.
• Analytics and crash-reporting providers (e.g., Sentry) — to monitor app stability and improve performance.
• Social media platforms (Google/YouTube, Meta/Instagram and Facebook) — solely to verify ownership of a user's connected social media or YouTube account when the user chooses to connect it.
• Law enforcement or regulatory authorities — only where required by applicable law, legal process, or to protect the rights, safety, and property of Digitag or its users.

Users acknowledge that third-party services may have their own privacy policies and terms governing how they handle data.

Google User Data

When a user chooses to connect or verify a YouTube channel through Google Sign-In, Digitag requests read-only access to basic YouTube channel information (such as channel name and subscriber count) solely to confirm that the user owns the channel being verified and to display verified follower counts on their Digitag profile.

• We do not share, transfer, sell, or disclose Google user data to any third party.
• We do not use Google user data for advertising purposes.
• We do not use Google user data to train or improve any AI/ML models.
• This data is retained only as long as the user's account remains active and connected, and is deleted upon account deletion or disconnection of the linked account.
• Digitag's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

9. Changes to This Policy

Digitag reserves the right to modify or update this Privacy Policy at any time. Changes become effective immediately upon posting on the platform.

10. Company Information